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World Health Organization (WHO)

Year(s) :  2007, 2008
Grant Recipient Type :  Government
Contact Name :  Douglas Bettcher, WHO
Grantor :  World Lung Foundation (WLF)
Project goal :  To make progress in tobacco control in the PAHO region.
Direct Grant :  No

World Health Organization

Key achievement to date: Building of a strong foundation for accelerated change going forward.

Objective 1:To achieve tobacco control progress in Brazil.
Major accomplishments to date:

  • Invited by Ministry of Public Health to collaborate on a capacity assessment that also served as pilot test for assessment methodology developed by WHO.
  • Provided technical and financial support for workshops in Campinas (State of Sao Paulo) on smoke-free environments. 
  • Prepared a draft National Action Plan for Tobacco Control. 
  • Held meetings between Ministry of Health and PAHO to discuss establishment of a National Office for Tobacco Control.
  • WHO capacity assessment provided the tobacco control community with a unique opportunity to see how a national tobacco control program functions and to examine how the international tobacco control community can provide relevant technical assistance through such an assessment. 
  • GATS questionnaire finalized.
  • Conclusion of WHO national capacity assessment of tobacco control policies and World No Tobacco Day (WNTD) activities, which were a great success, particularly a press conference that brought together the Minister of Health, Dr. Douglas Bettcher, Mr. Diego Victoria (PWR/Brazil), and the directors of INCA and ANVISA to present new health warning images.
  • Translated MPOWER reports into Portuguese in response to an increased demand following the national capacity assessment and WNTD. 
  • GATS questionnaire finalized. GATS included as a special survey in the Brazilian National Household Survey; two GATS training sessions planned. Fieldwork begun and completed.
  • Participated in national seminars organized by the National Tobacco Control Program, an international seminar organized by PAHO, and meetings of the National Committee for the Implementation of the Framework Convention. 
  • Smoke-free environment regulations saw notable increases in media visibility following public declarations by the president; São Paulo is discussing new smoke-free legislation. 
  • Developing anti-tobacco anime comics for adolescents. 
  • Brazil No Tobacco Day used the theme of smoke-free environments for advocacy of federal and state laws. 
  • Hosted the Ibero-American Tobacco Control Network seminar on promoting 100% smoke-free environments.

Objective 2: To achieve tobacco control progress in Mexico.
Major accomplishments to date:

  • A general tobacco control law, which includes health warnings, a partial restriction on advertisement, promotion and sponsorship, and smoking bans, was approved. The health warnings include 30% of front with a pictogram, 100% of back, 100% of one lateral, and a ban on misleading descriptors.
  • A law was approved requiring smoke-free areas in restaurants, bars and public buildings. Assisted Secretary of Health to overcome loopholes in new law through development of regulations; held packaging and labeling workshops.
  • Celebration of WNTD coincided with the Official Act of the Federal Government announcing the publication of the General Law for Tobacco Control in the Official Journal. WNTD events took place throughout the country.
  • An advocacy workshop on media was presented to young adults.
  • Training survey and fieldwork for GATS conducted, and GYTS completed in 11 state capitals in the country. Second meeting of the study group on sustainable economic alternatives crops to tobacco took place.
  • General Law for Tobacco Control entered into force. The National Council Against Addictions convened a tobacco control working group with state Health Ministers regarding the regulations of the law. The National Institute of Public Health implemented a summer course on smoke-free places and advocacy. The Institute launched the campaign on TV, radio, print and billboards in the Federal District, and WLF completed a mass media training session in Mexico City.
  • Pre-test completed and report submitted to GATS partners; national GATS committee reviewed the final project draft. Final version of GATS questionnaire, and fieldwork scheduled to begin.
  • National Institute of Public Health conducted a series of economic analyses, including the economic impact of new legislation banning smoking in public places.
  • Technical support continued for regulation on the General Law for Tobacco Control. Several states approved laws endorsing smoke-free areas in closed spaces. The Fourth National Conference of State Councils Against Addictions showed progress in advocacy, public information and inter-institutional coordination on tobacco control. 
  • Federal government launched a national media campaign promoting the benefits of smoke-free spaces.
World Lung Foundation
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